Heimspiele » Being in sales is easy - being successful is

Have you ever looked at others and thought that his style is not good enough? Or have admired celebrities for the clothes they wear? I am sure that you have. And if you want to be as fashionable and well dressed Black Drue Tranquill Jersey , then it is time to switch from Ed Hardy.


This brand of hip fashion is that many ed hardy polo for men stars use when they want to show their attitude. Ed Hardy clothing is the last word in youth wear funky. Often referred to as street wear as well, Ed Hardy clothing is greatly inspired by tattoo designs Hardy abandoned. The cold heart prints and designs of the skull to find a place in many Ed Hardy shirts and other clothing were taken from the tattoo designs of Don.


Ed Hardy Shirts on both sleeves and half are a ed hardy mens hoodies craze among young people today. With patterns of colors and patterns and the brand Ed Hardy written on them Black Nasir Adderley Jersey , set a person apart. There is a wide selection of colors to choose from and hundreds of patterns in each. So if you want to become a 鈥榮omebody鈥?to a 鈥榥o鈥?and I really want to draw attention and then buy Ed Hardy clothing today. If you seek the attention of the opposite sex, then surely once you hit that adorn the latest Ed Hardy shirts. Are the ultimate in cool clothes and certainly give that spring in their walk.


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In the early to mid 1900's a renowned phenomena was discovered in America. Willy Sutton was his name and Willy has since had much to answer to. Willy was a bank robber - not a particularly good bank robber but nevertheless 'bank robbing' was his career.

One day a reporter questioned Willy asking why he robbed banks. Willy looked around and thought for a moment and then came out with one of the most fascinating answers that would ensure much more than his 30 seconds of fame. He replied - 'Why do I rob banks - I'll tell you why Dan Feeney Jersey , because that's where the money is'. Without doubt Willy had laser sharp focus knowing exactly who and where his target market was. During his career as a bank robber Willy spent more than half his adult life in prison and shortly before his death in 1969 became a consultant advising banks on security.

So as management and sales people, what can we learn from Willy Sutton and how can we relate it to sales?

Firstly - Do we really understand our target market? Willy knew exactly which bank he wanted to rob. He would 'case the joint' discovering all the variables and deciding if the target bank was appropriate or not.

Have we done our due diligence to establish what solutions we should be selling and why prospects and clients buy from us? What are the other factors that will ensure we stand the best chance of personal and team success for the next quarter? Willy Sutton really did understand his market and that was his major strength - so hands on heart do you?

Secondly - He understood the power of motivation. Is it really surprising that after making his presentation to the banks' staff Forrest Lamp Jersey , gun in hand, people were highly motivated to carry out his instructions (lie down on the floor and don't do anything stupid). Any objection handling would have been dealt with immediately in a crisp and authoritative way - unfortunately as sales people we cannot use the phrase - do you really want me to blow your brains out?'

Thirdly - The escape plan. Having achieved his objectives and earned his commission Mike Williams Jersey , he would then disappear not hanging around to make idle conversation where he might be tripped up. His strategy was end to end (although potentially his strategy was weak as he was often caught before he left the bank)

Willy's ultimate downfall was the marketing used by the opposition. Being constantly written about in newspapers and having his name nailed to trees in the vicinity with a complimentary photo meant he was also subsequently arrested some time afterwards.

Have you a solid Marketing Strategy?

Lastly, if you decide to change from selling and move into 'bank robbing' then here are a few tips:-












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